Episode #171: Branding With Impact! Featuring Rich Kozak
“When you're speaking from your heart, that speaking is authentic and that picture is really magnetic.”
Rich Kozak
CEO of RichBrands
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As the online space continues to fill up and become more and more crowded, it's imperative that we present ourselves as authentically as possible so that those who are meant for us will connect beyond the surface, those who are meant for you will connect on a real and deep level increasing the likelihood of sustaining a relationship over a longer period of time It’s for this reason why its critical that we leverage authenticity in both our words and actions.
Being authentic means that you are genuine, and you build trust by simply showing up as you are.
Don't be afraid to reveal a little more of yourself. If you're quiet, creative, bold, outspoken, or energetic - be all of who you are. Show potential clients that the things that matter to them matter to you too. In doing this, you'll attract the people you're best able to help and who you enjoy.
“When you want to make an impact, it comes from inside you. Your brand and gives you access to your own authenticity, and be exactly who you are. And what makes you unique. It is remarkable.”
Rich Kozak is rocket fuel for people who want their Brand to IMPACT others’ lives or the world and the sage voice of IMPACT-Driven Branding. The Founder & CEO of RichBrands is the Los Angeles co-author of Cracking the Rich Code Vol. 6 Amazon Best Seller in several countries, where he tells his story to find your purpose and grow your business after these apocalyptic times.
Rich has experienced 44 years Defining & Launching Brands and then Marketing them. As a Certified Global Branding Consultant with partners worldwide, Rich defined brands and their language for companies impacting 100’s of industries.
Rich joins Audley on The Audacious Living Podcast to his transition from corporate branding to working with individuals, the importance of knowing our own personal brand and the significance of soeaking from the heart.
To learn more about Rich and his work or to sign up for his monthly “Branding You With Impact” series, check out his website.
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